The Journal
Craft, care, and how to choose well
Diamond Education
Questions to Ask Your Jeweller Before Buying Diamonds
The right questions turn a sales conversation into a clear picture of what you are buying. Here are fifteen to bring with you, grouped by topic.
Gold Guide
Digital Gold vs Physical Jewellery: Key Differences
Digital gold and jewellery both give exposure to gold, but they work very differently. Here is a clear comparison of costs, storage, use and the questions to ask.
Style Guide
Choosing Jewellery for Your Skin Tone
The colour of your metal can make skin glow or look flat. Here is how to find your undertone and choose yellow, white or rose gold to flatter it.
Weddings & Engagement
How Custom Jewellery Design Works, Step by Step
A custom piece goes from your idea to a finished, hallmarked jewel in a series of clear steps. Here is how it works, what you decide and what to ask.
Festive & Gifting
Self-Gifting Jewellery: Marking Your Own Milestones
You do not need an occasion from someone else to buy jewellery. Here is how to choose a piece that marks your own milestone and stays meaningful.
Diamond Education
Diamond Jewellery Buying Mistakes to Avoid
Most diamond-buying regrets come from a handful of avoidable mistakes. Here are the common ones and what to do instead.
Gold Guide
Gold Jewellery Buying Checklist: 12 Checks Before You Pay
Twelve quick checks that cover almost everything that can go wrong when buying gold jewellery, from the hallmark to the bill. Save it and use it every time.
Style Guide
First Diamond Jewellery for Young Professionals
Your first piece of diamond jewellery bought with your own income is a milestone. Here is how to choose well, stay within budget and pick something you will keep wearing.
Weddings & Engagement
Wedding Season Jewellery Shopping Timeline
Wedding jewellery takes longer than people expect, especially at busy times. Here is a timeline from first ideas to the final fitting, and what to do at each stage.
Festive & Gifting
Thoughtful Jewellery Gifts on a Modest Budget
A modest budget does not mean a forgettable gift. Here is how to set a limit, choose small lasting pieces and add the touches that make a gift personal.
Diamond Education
Can You Resell Diamond Jewellery? What to Expect
You can usually sell or exchange diamond jewellery, but the price you receive differs from the price you paid. Here is what drives resale and how to prepare.
Gold Guide
Buying Jewellery Online Safely in India: A Checklist
Online jewellery shopping is convenient, and it is safe when you check the right things. This checklist covers hallmarks, price breakup, certificates, delivery and returns.